Being on the Web means your work is available at any time and from anywhere. You can store writing samples and offer editors and publishers a link to all of your work instead of just 2 or 3 clips. Potential clients can find out about you and your work through search engines. You can build up lasting relationships with your audience, keeping them informed of new work coming out and new projects you’re undertaking.

The Internet is central to the way business — including publishing — is done today. If you’re serious about writing, and you’re serious about the business of writing, building a solid web presence is easily the second most important thing you can do — other than writing itself.