The Writer’s Technology Companion

Tools, Tips, and Technology for Productive Writers



Entries Tagged ‘promotion’

How to Create a Newsletter Using Feedburner

Though blogs and RSS feeds are the hot thing right now, there are still lots of people who prefer good old-fashioned email newsletter. Newsletters have a number of qualities that make them preferable to blogging for some purposes, such as:

They’re “push” technology: Instead of waiting for a reader to visit your blog, or check their […]

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Beat Your Royalties with Amazon Associates

Every author should belong to Amazon’s affiliate program, Amazon Associates. With Amazon Associates, you can create a link which includes your unique tracking ID to a book (or any product) and get a percentage of the purchase from anyone who clicks through to Amazon from your link. You can create links to any product on […]

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Promote Your Work on Amazon with Amazon Connect

Wouldn’t it be nice if you could stand in the bookstore next to your books and recommend them directly to anyone who stopped to take a look? You could answer questions, talk about how you came to write it, mention the sequel you’re working on, and just generally connect with your readers. Wouldn’t it be […]

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Podcasting 101 : Part 5 - Adding Music and Editing Using Audacity

One thing that can really “punch up” the sound of your podcast is a soundtrack. However, don’t start flipping through your CDs just yet! Commercial music can be very, VERY expensive to license for podcast use — if the labels will deal with you at all. Using music from your own collection without a license can get […]

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Podcasting 101 : Part 4 - What to Podcast

If you’ve gotten this far, you’re probably ready to get started podcasting. But what should you talk about?
A lot of fiction authors read their own work, either a short story or poem per episode, or a chapter of a longer work. There’s even a website, PodioBooks, devoted solely to author readings of their novels in […]

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Podcasting 101 : Part 3 - Promoting your Podcast

Once you’ve recorded a show, you need to upload it somewhere on the Internet. You could upload it to your own site, but if your show is at all popular you’ll soon find yourself paying additional bandwidth charges — most personal and small business hosting packages charge after a gigabyte or two of traffic, and audio and […]

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Podcasting 101 : Part 2 - Recording your Podcast

In order to do a podcast, you need some way to record yourself. You can make a perfectly good podcast by plugging a microphone or telephone headset into a computer’s mic jack or USB port and recording it using free software like Audacity, an open source multi-track recorder. Some people even use their mp3 player’s […]

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Podcasting 101 : Part 1 - Introduction to Podcasting

The people I envied the most in college were the kids who got to work at the college radio station. Staying up all night broadcasting their favorite tunes and talking with their audience, however small, seems so unbearably neat. I wanted to join them, but I could never find the time to take the required […]

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Spread the Link Love: Link to Other Blogs to Promote Your Own

One of the best ways you can promote your website is to link to other sites.
Doesn’t make sense on the face of it, does it? How can sending people away from your site build traffic to your site?
Well, there are several ways linking to other sites can help build up traffic for your own.

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Writing Ebooks Series Available as a Free Ebook — and a New Addition to the Site

It would be sort of hypocritical if I were to write a 5-part series on writing ebooks if I didn’t put my money where my mouth is and pony up an actual ebook. So I’ve decided to put the five posts together, reformat a little, add some nice images, and release the whole thing as […]

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