The Writer’s Technology Companion

Tools, Tips, and Technology for Writers

Entries Tagged ‘Marketing’

9 Reasons for Writers to Blog

I’ve covered this before a little, but it bears repeating: if you’re a writer, you should probably be blogging. You can make some money blogging, but that’s only one reason to blog. Here are nine other benefits that blogging offers writers.

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Writing Ebooks Series Available as a Free Ebook — and a New Addition to the Site

It would be sort of hypocritical if I were to write a 5-part series on writing ebooks if I didn’t put my money where my mouth is and pony up an actual ebook. So I’ve decided to put the five posts together, reformat a little, add some nice images, and release the whole thing as […]

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Write E-books for Publicity and Even Profit: Part 5 — Promoting Your E-book

Unless you’re Stephen King, your e-book isn’t going to sell itself. You’re going to need to get out there and market it a little.
First of all, make sure it’s featured prominently on your site. Write a post about it, making sure to use all the important keywords you think people doing a Google search might […]

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Write E-books for Publicity and Even Profit: Part 4 — Distributing Your E-book

OK, you’ve written an e-book, fixed all the typos, formatted it nicely, and are ready to go. Now what? How do you get it to an audience?
Well, that depends on your ultimate goal. Are you planning to give your e-book away, or do you want to sell it? Let’s look at both options separately.

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Write E-books for Publicity and Even Profit: Part 3 — Producing Your E-book

Once you’ve written your e-book manuscript, you need to get it into shape for release. While there are e-book creation programs out there that will turn your e-book into a self-contained executable program, I advise against this. First of all, they rarely look all that good, and they force your reader to use a software […]

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Write E-books for Publicity and Even Profit: Part 2 — Writing Your E-book

Once you’ve decided on a topic for your e-book, you have to sit down and write it. For the most part, e-book writing is the same as any other writing, but there are a few special considerations. Since your book will most likely be read on a screen of some sort (readers could print it […]

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Write E-books for Publicity and Even Profit: Part 1 — Why E-books?

An e-book is a book, article, or other self-contained written material that is circulated electronically, usually over the web. Although they’ve been slow to catch on — few people relish the thought of reading a novel-length book on their computer screen — e-books have started to gain a lot of popularity with the release of high-quality e-book reading devices […]

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Free Viral Marketing Ebook from Wordpreneur

Wordpreneur is giving away copies of the ebook “Viral Marketing unleashed”. If you’re trying to promote your website, book, or other product, this looks like it will give you some ideas.
Given that, unless you’re a major bestseller, your publisher’s marketing efforts are liable to be rather limited, most authors today need to have a pretty […]

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Links: Using Social Media and How to Be Free (as in "Lance")

A couple of posts caught my attention this week and I thought they might be helpful to the kind of person that reads The Writer’s Technology Companion.
First, my friend and social media maven Muhammad Saleem kicks off a 10-post series at FreelanceSwitch on Social Media and Simplicity aimed at helping freelancers figure out how to […]

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